About My Jute Company

OUR STORY

My Jute Company (formerly known as HAARU Products and Packaging HP&P) is a Singapore - Kuwait based company, set up as a one stop jute product company that offers eco packaging ideas and solutions to environmentally conscious clients and corporate businesses.

We understood that single-use plastic bags were wasteful and costly to the environment. We felt that by bringing our own jute bags we could ignite conversations and inspire others to embrace the three green R’s, in the order they were created.

Reduce Reuse Recycle

We imagined the reusable bag movement could grow. We want to bring our sustainable solutions for "social change agents" and "pioneers" to the market. We believe that transitioning to reusable-sustainable bags is the first step of many toward creating a world with less waste. Today, there are movements all over world, banning and taxing single-use plastic bags, creating a "reusable-revolution." We are excited to be part of that conscious movement.

Twenty years ago, a few of us brought our own bags to shop. Ten years ago, there were a few of more. In the last five years, there’s been an upswing of people doing it. Environmental practices are not only internationally accepted, they are encouraged and embraced by many.

What is Jute?

Jute is a natural plant fiber that can be spun into coarse, strong threads and is commonly used for making rope and sacking. Natural Jute Bags are so popular because they are eco-friendly and organic.

Jute has been grown for textile purposes on the Indian subcontinent for at least 5,000 years. The earliest evidence of the production of this plant fiber dates to approximately 3000 BC, but it’s entirely possible that the Indus valley civilization or preceding societies also cultivated jute for fiber purposes before this date. Even though cotton production was also popular in India, jute played a more central role in the development of Indian society for the millennia preceding the effects of European colonialism.

The production of jute fabric has remained largely the same for centuries. In most cases, mature jute stalks are harvested by hand, and they are then defoliated. Jute fibers can be derived from both the inner stem and the outer skin of the stalk.

Jute has an overall positive impact on the environment. In fact, it is one of the few natural fibers that provide environmental benefits instead of being detrimental.

Both rice and jute are generally grown in the same areas since these crops require similar growing environments. While rice depletes the soil in which it is grown, jute production returns nutrients to the soil and helps retain soil moisture.

Therefore, rice and jute are symbiotic crops, and growing these two agricultural products together diminishes the environmental impact of rice cultivation.

Like all-natural textile fibers, jute is biodegradable. Therefore, it does not accumulate in the environment, and it does not release microfibers, which continually cause more and more pollution of waterways and other aquatic ecosystems.

Objective

Our main objective is to create awareness about the environmental benefits of natural jute which is gaining its popularity for a good cause. It is 100% biodegradable.

We are specialized in customizing and developing luxury bags made from only natural and biodegradable jute materials, replacing harmful polymers and paper materials. We want to introduce our environmentally friendly line of bags to the market of Kuwait and the world. With many organizations going green, these jute bags make a distinctive, environmentally friendly choice items for any company or event. All our products are ethically manufactured, handmade and hand printed. It is made of high quality and carefully designed for reusability.

As we are committed to environmental conservation, we hope to encourage the usage of products made with eco-friendly, renewable and non-toxic materials to the environment. Give our planet a chance, think of jute as an alternative.